CANAL+INTERNATIONAL enriches its offer with the Nigerian entertainment and lifestyle channel, AREWA24. Launched in 2014 to give visibility and highlight the Hausa culture, AREWA24 addresses over 80 million Hausa speakers in West Africa.
AREWA24 offers a wide variety of entertainment and lifestyle programming genres and formats, from Breakfast Show/talk formats to youth and women’s programming to Hip Hop,
Kannywood films and Kannywood “behind-the-scenes” entertainment to cooking, culture and documentaries. AREWA24’s television lineup also includes medical and health programs, children’s shows, traditional music genres and a variety of Indian and Turkish television series, all character-dubbed into Hausa.
The Nigerian entertainment channel AREWA24 is available on the Canal+ bouquet on channel 285 starting today.
Thus, this announcement formalizes the opening in Niger of the new subsidiary of the audiovisual group. CANAL+INTERNATIONAL is investing to get closer to its Nigerien subscribers and to design an offer adapted to their needs.
“We are excited to be able to expand our offering of original content. AREWA24 is a channel that has been providing high quality programming since 2014. CANAL+INTERNATIONAL is
now present in Niger and we hope to give local talent the opportunity to reach all French speaking Africa. Our mission is to promote Nigerian successes and to create bridges
between the different regions of the African continent.” says Cheikh Sarr, Chief Executive Officer of Canal + Niger.
“We are very excited to partner with CANAL + INTERNATIONAL in delivering high quality Hausa language programming to its subscribers. We are confident that our programs will
inspire and entertain our new CANAL + viewers in Niger as they have been doing for the past five years in Nigeria.” Says Celestine Umeibe, AREWA24’s Head of Commercial Operations
About AREWA24 : AREWA24 original productions are also downloadable every week on youtube.com/AREWA24channel. Join the AREWA24 digital community on social media:AREWA24.com, facebook.com/AREWA24, Instagram.com/AREWA24channel, and twitter.com/AREWA24channel.
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AREWA24 Goes Global With New All-Hausa Language Streaming Service
AREWA24, the leading Hausa language entertainment and lifestyle channel in Nigeria and West Africa, announces the launch of “AREWA24 ON DEMAND,” its new global subscription video-on-demand (“SVOD”) streaming service. Hausa speakers and their families everywhere in the world will now be able to enjoy the award-winning and diverse Hausa language programming that Nigerians and other West Africans get to enjoy on a daily basis from the 24/7 AREWA24 television channel.
AREWA24 CEO, Jacob Arback, describes the new on demand streaming service as a way of extending the network’s reach to Hausa speakers throughout the world. “Sharing a sense of home and a deep pride in local culture lies at the heart of what the AREWA24 ON DEMAND streaming service and the AREWA24 brand is all about. Now, through our new on demand streaming service, our viewers will be able to share and enjoy the best, locally relevant, family-focused entertainment programming with Hausa speakers everywhere. Most importantly, we are sharing pride in culture and a sense of belonging for Hausa families living outside of Nigeria or other West African countries.”
Arback added that AREWA24 ON DEMAND will launch with thousands of hours of unique and original content. “We’re producing a dozen original shows across genres and formats each and every day in our Kano, Nigeria production studios, including two of the highest rated drama series in the region, “90 Days” and “Dadin Kowa.” In addition, we voice-dub a wide variety of international and independently-produced African programming into Hausa in our three dubbing studios, all of which will be available on the new streaming service.”
The new AREWA24 ON DEMAND SVOD service will provide unlimited access to all currently-produced AREWA24 series and programming as well as to its library of Hausa language programming, the largest library of Hausa content in the world. Along with the channel’s popular drama series, AREWA24 ON DEMAND will serve up a large collection of new and fresh programming every day, including new Kannywood movies, Hausa Hip Hop, cooking shows, the channel’s flagship daily breakfast show, sports, culture, behind the scenes Kannywood entertainment, women’s programming, youth and kids shows, and much more.
To sign up for the new AREWA24 ON DEMAND SVOD service, go to http://tv.arewa24.com or look for us on the App Store, Google Play, Roku Channel Store, and Amazon Fire TV.
ABOUT AREWA24: AREWA24 was launched in 2014 to fill a glaring void of authentic, locally-produced and high-quality Hausa language entertainment and lifestyle programming that reflects pride in Northern Nigerian life, culture, music, film, art, cooking and sports. Today, AREWA24 reaches 38 million Hausa speakers in Nigeria and West Africa through its Eutelsat satellite free-to-air broadcast, on the StarTimes payTV bouquet (channel#138) the two Multichoice payTV platforms, DStv (channel #261) and GOtv (channel #101), and on the Canal+ payTV service (channel #285) in Niger, Chad and Cameroun. AREWA24 benefits from active audience engagement across its digital platforms at AREWA24.com, facebook.com/AREWA24, Instagram.com/AREWA24channel, and twitter.com/AREWA24channel.
For additional information please contact: info@arewa24.com -
AREWA24 Launches new studio and a slate of fresh programming
AREWA24, the leading Hausa language entertainment and lifestyle channel in Nigeria, announces the launch of its new Kano-based multi-set studio and a slate of new shows and formats starting in Q2. The new studio will support a re-branded Breakfast Show (“Gari Ya Waye”), a new sports roundup show (“Sports Central”), and a new set for AREWA24’s popular Kannywood Magazine show (“Kundin Kannywood”), as well as for the “Kannywood Movie Review.” The channel is also relaunching its signature health, medical and wellness show with a new format and host, (“Lafiya Jari,”), which it is producing in Abuja. Rounding out the new slate of entertainment and lifestyle programming is Season-3 of “Haske: Matan Arewa” which profiles extraordinary women of Northern Nigeria.
AREWA24 will also premier dozens of new Kannywood movies throughout the year.
In addition to the new AREWA24-produced shows, the channel is bringing its viewers a new Zee World Series, “Bhagya Lakshmi,” a new popular Turkish drama, “Prisoners of Love” and a slate of new Bollywood movies. Like all of AREWA24’s international licensed programming, all of the series and Bollywood movies are character-dubbed into Hausa at the AREWA24 dubbing studios.
Says Aisha Lawal, AREWA24’s Executive Producer of the new Breakfast Show, “AREWA24’s viewers deserve the best presentation possible and we have been working hard for months to light up our new multi-set studio. Our new Breakfast Show will be a treat for our audiences with not only a new set and a new daily format, but with our terrific new anchor presenters, Naomi David and Muhammad Abubakar Suleiman.”
AREWA24 was launched in 2014 to fill a glaring void of locally-produced Hausa language entertainment and lifestyle programming that reflects pride in Northern Nigerian life, culture, music, film, art, cooking and sports. Today, AREWA24 is available to over 80 million Hausa speakers in Nigeria and West Africa through its Eutelsat satellite free-to-air broadcast, and, in Nigeria, on the StarTimes pay bouquet (channel#138) and on the two Multichoice pay platforms, DStv (channel #261) and GOtv (channel #101).
ABOUT AREWA24: AREWA24 (arewa24.com) is the country’s first all-Hausa-language satellite television channel produced locally and fully dedicated to Northern Nigerian family entertainment.AREWA24’s dedication to promoting Hausa-language television content has filled a gap for Hausa speakers in Nigeria and around the world, many of whom are tuning into AREWA24.com’s digital online viewing platforms as a way to connect with their home and culture. AREWA24’s original productions are also uploaded weekly to youtube.com/AREWA24channel, and the channel benefits from active audience engagement across its digital platforms at AREWA24.com, facebook.com/AREWA24, Instagram.com/AREWA24channel, and twitter.com/AREWA24channel. For additional information please contact: info@arewa24.com
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AREWA24 Launches its “Focus On Mental Health and Wellness Campaign” For The Entire Month of July
27 June 2023 – AREWA24, the leading Hausa language family entertainment and lifestyle television channel and production studio in Nigeria and West Africa, announces the launch of its inaugural Focus on Mental Health and Wellness Month.
Throughout the month of July, AREWA24 will devote major segments of its daily breakfast show, “Gari Ya Waye,” and its women’s show, “Mata A Yau” to a series of in-depth discussions and interviews with some of the top doctors, therapists and other health experts on issues of mental health and wellness in Northern Nigeria. Although experts agree that mental health is an integral part of good health and well-being, it has been neglected in Nigeria and Northern Nigeria.According to the Association of Psychiatrists in Nigeria (APN), more than 60 million Nigerians are suffering from some form of mental illness, but only 10 percent are able to access appropriate care. APN President Taiwo Obindo explains that the gap in treatment is a result of various factors, including a lack of knowledge which leaves people with insufficient information about the causes of mental illness and the ability to identify and seek appropriate treatment.
Despite the prevalence of mental illness in the country, according to the Nigerian Medical Association, there are only 350 psychiatrists currently available to serve a Nigerian population of some 220 million people. It is estimated that at least one out of every four Nigerians are living with some sort or mental illness.
“People do not have an understanding about mental health,” says Nigerian mental health expert, Aisha Bubah. “So mental health gets attributed to so many cultural beliefs, superstitious beliefs, and evil. And the image of mental health people have is always about the most extreme cases.”AREWA24 is working to fill this glaring knowledge gap by first providing basic information and awareness about mental health, mental illness and mental wellness. The goal of the AREWA24 Mental Health and Wellness campaign is to close the information gap by providing credible information and to eliminate the stigmatism surrounding issues of mental health. AREWA24 has brought together a group of psychiatrists, therapists, and subject matter experts who will also discuss how we can all develop ways to nurture positive mental wellness, both individually and with our families. This includes services ranging from assessment, diagnosis, treatment, and counseling – all dedicated to maintaining and restoring the mental well-being of Northern Nigerians.
“At AREWA24, we’re committed to using our broadly distributed, popular and trusted entertainment platform to serve our Northern Nigerian communities with positive campaigns such as our upcoming “Focus on Mental Health and Wellness Month,” said Aisha Lawal, Executive Producer of AREWA24’s Studio Productions. “We believe it’s our corporate and social responsibility to go beyond just entertaining our viewers. That’s why we want to raise awareness around critically important issues in our communities such as mental health. We want to help educate and inform our sons and daughters, help prepare them for a better future, and try to address some of the root causes of poverty to which poor mental health is a major contributor.”
ABOUT AREWA24 (https://arewa24.com/company-overview/): AREWA24 and its production arm, AREWA24 Productions, was launched in 2014 to fill a glaring void of authentic, locally-produced and high-quality Hausa language entertainment and lifestyle programming that reflects pride in Northern Nigerian life, culture, music, film, art, cooking, and sports. Today, AREWA24 reaches 40+ million Hausa speakers in Nigeria and West Africa through its Eutelsat satellite free-to-air broadcast, on the StarTimes payTV bouquet (channel#138) the two Multichoice payTV platforms, DStv (channel #261) and GOtv (channel #136), the payTV and on the Canal+ payTV service (channel #285) in Niger, Chad and Cameroun. AREWA24 benefits from active audience engagement across its digital platforms at AREWA24.com, facebook.com/AREWA24, and Instagram.com/AREWA24channel. AREWA24 also operates a global streaming service, AREWA24 On Demand in partnership with Vimeo.
To subscribe to the global streaming service, AREWA24 ON DEMAND, go to http://tv.arewa24.com or download the app from the IOS App Store, Google Play, Apple TV, Roku Channel Store, and Amazon Fire TV.
For additional information please contact: info@arewa24.com
